Lender in Wisconsin · HMDA 2025
Rocket Mortgage, LLC mortgages in Wisconsin
Rocket Mortgage, LLC's 2025 home-purchase and refinance lending in Wisconsin, compared with all lenders in the state.
Rocket Mortgage, LLC originated 4,001 owner-occupied single-family loans in Wisconsin from 5,137 completed applications, making it the state's #1 lender by volume.
Its median conventional purchase loan costs were $4,980 versus $3,230 for all Wisconsin lenders, at a median 30-year fixed rate of 6.75% (Wisconsin: 6.625%).
Loans in WI
4,001
of 5,137 applications
Denial rate
12.0%
Purchase · WI 6.2%
Rate spread
+0.30 pts
Conv. · WI +0.12 pts
Loan amount
$255,000
Purchase · WI $275,000
By loan purpose
| Purpose | Applications | Loans | Denial rate | 30-yr rate* | Rate spread* | Loan costs* | Median loan |
|---|---|---|---|---|---|---|---|
| Home purchase | 1,626 | 1,413 | 12.0% | 6.750% | +0.30 pts | $4,980 | $255,000 |
| Refinance | 1,369 | 1,060 | 17.5% | 6.125% | +0.03 pts | $5,920 | $245,000 |
| Cash-out refinance | 2,142 | 1,528 | 26.7% | 6.990% | +0.66 pts | $6,430 | $195,000 |
*Conventional loans only; medians with at least 20 loans.
Wisconsin counties where Rocket Mortgage, LLC ranks in the top 25
Showing the 30 counties where it ranks highest, of 72.
| County | Rank | Loans | Market share |
|---|---|---|---|
| Walworth County | 1 | 102 | 7.4% |
| Waushara County | 1 | 38 | 11.3% |
| Adams County | 1 | 26 | 9.9% |
| Bayfield County | 1 | 21 | 11.7% |
| Rusk County | 1 | 19 | 11.1% |
| Iron County | 1 | 18 | 25.7% |
| Milwaukee County | 2 | 562 | 5.7% |
| Eau Claire County | 2 | 111 | 8.7% |
| Dodge County | 2 | 70 | 5.6% |
| Chippewa County | 2 | 69 | 8.3% |
| Lincoln County | 2 | 37 | 10.2% |
| Juneau County | 2 | 27 | 8.3% |
| Ashland County | 2 | 26 | 14.6% |
| Green Lake County | 2 | 22 | 8.1% |
| Vilas County | 2 | 22 | 8.2% |
| Price County | 2 | 16 | 7.9% |
| Pepin County | 2 | 9 | 10.5% |
| Waukesha County | 3 | 255 | 3.9% |
| Racine County | 3 | 170 | 5.9% |
| Kenosha County | 3 | 143 | 6.7% |
| Winnebago County | 3 | 120 | 4.7% |
| Sheboygan County | 3 | 101 | 6.6% |
| Washington County | 3 | 92 | 4.2% |
| Jefferson County | 3 | 62 | 5.4% |
| Wood County | 3 | 61 | 6.9% |
| Waupaca County | 3 | 47 | 6.1% |
| Portage County | 3 | 38 | 5.1% |
| Douglas County | 3 | 36 | 6.3% |
| Dunn County | 3 | 34 | 7.0% |
| Oconto County | 3 | 33 | 5.8% |
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Source: FFIEC/CFPB HMDA 2025 public LAR. Statistical profile, not a review or offer. Methodology